Product notes, founder playbooks, and behind-the-scenes on turning a plain-language chat into a real, hosted website.
A home baker described her shop in three sentences. Forty minutes later she was taking real orders. Here's the exact conversation — and what it says about the future of building online.
Trust is built in the moment before the click. A look at the design decision behind upfront pricing.
Every build runs through a headless gauntlet — broken links, dead forms, failed checkouts — so launch day is boring.
The technical co-founder was a workaround for a tooling gap. The gap is closing. Here’s what to do with that.
What to say, in what order, to get the site you're picturing on the first try. A copy-paste template.
Every change is a version. We made going back instant — and free — because fear kills iteration.
A pragmatic framework for setting a number you won't regret — and changing it later without drama.
